Visual Techniques.

Visual Techniques Present: Intricacy, Stasis, Balance, Complexity, Accuracy, and Flatness.

Visual Techniques Present: Symmetry, Flatness, Opacity, Boldness, and Neutrality.

After thorough review, I have comprised a list of visual techniques to better understand how a simple poster is arranged to give the viewer a deeper message within the underlying theme. The top poster, which is a film by Wes Anderson, is beautifully illustrated with intricate main characters of the film. The poster is then balanced in a way where each individual flows harmoniously, foreshadowing how the film is going to be shown. Though it's balanced, we can also notice the intricate line work that was produced when viewing the illustration. Every single line is of detail, and it looks real pleasing to the eye. The second poster leaves us with obvious symmetry and opacity. Since the glasses are positioned is such a way, our brains can imagine what it's like to have an actual face behind the mic. Straight bliss if you ask me.  

CONTRAST.

http://www.redicedesigns.com/rainbow_background.jpg

In contrast to this website, the ultimate verdict is that it's a bad design. It's designed so poorly the it's hard on the eyes with the rainbow effect. Since there's so much going on, you don't even know what to read first, giving me, and anyone else who is reading it a headache. Whoever designed this must of just threw everything together, and posted it up.

http://www.sitepoint.com

Contrast in my opinion creates focus, so in this photo, it does just that. This spread used contrast, balance, and organization to produce an unusual, striking image, making it work well with the reader. The heavy black type also adds nice contrast to the lighter body of text, making it pleasing on the eye. 

Success & Failure

http://conceptgenius.com/tag/logos/

The Apple logo is a prime example of good design. The syntactical tools used in this logo is powerful for the pure simplicity it has to offer to the viewer. It's as if the logo is almost hooking and inviting in the consumer, making them wonder, why would someone put a huge apple on their product? The image on the left represents the more older design, while the one on the right is the modern design, creating a non-stressful vibe to the audience. This makes for a warm welcoming which in turn attracts attention.

http://www.artistmike.com/Bad-Logos/BadLogo-Hotdogs.jpg

This design is purely unsuccessful. Everything about it just screams awful. The creepy looking fella eating the hot dog like that represents something entirely different to the audience, conveying a different kind of message to others then eating at a restaurant. The colors as well create intense tension, for it being vibrant and a bit chaotic, which makes the consumer not want to eat there, even for me.